Radio Cadena Dial is the most popular radio station in Catalonia and is also available as an internet radio. It has a whopping 2,109,000 listeners which makes it one of the most popular stations in Spain. Although the company based in Madrid is not known for its abrasiveness, the station has a reputation for playing the hits of the moment. The latest in music technology is a big part of the company's marketing plan. A new mobile app is set to bolster the station's appeal and boost its profile in the digital radio space. To top off its already stellar credentials, it is a subsidiary of Spanish media conglomerate PRISA. This stout corporate suite has other notable offerings in the form of a magazine and a TV channel. One of the most interesting aspects of the company's operations is that it has an enviable scalability factor. In fact, the company boasts an impressively large budget for its upcoming projects, which include a new mobile app, a new television channel and an upgrade to its FM service. As such, its current lineup should be among the best in the business. While no one knows for certain which of its sibling is the real deal, the name of the game is on display and the competition is tough. There are a plethora of FM stations in the area, and a host of digital streaming services, but none come close to the company's flagship OM frequency.