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How CTV Ads Improve Brand Presence talkmartech.comban site

Advertisers are adopting new marketing tools as more audiences shift from standard TV to streaming services. Advertisers are adopting new marketing tools as more audiences shift from standard TV to streaming services. This has led to notable changes in the adoption of Connected TV (CTV) ads. These CTV ads are proving effective mainly because of the popularity of streaming platforms and smart TVs.
Read the full article on talkmartech.com
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